Hicham Benataiba
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Case study · SEO · Organic search

SEO that puts MedTech Conf at the top of Google

CompanyMedTech Conf
RoleSEO strategy and technical implementation
TypeProgrammatic SEO
Year2026

An organic search engine for MedTech Conf: landing pages generated by topic, country and year, with structured data, so the platform ranks for the searches organizers and attendees make every day.

See the ranking and the data

One mockup showing both sides: the Google result people see, and the Search Console performance I track. Built on fictional data, so the numbers and queries are samples.

  • Try the three search queries
  • Click a metric to change the chart
  • Switch between queries and pages
  • Spot the MedTech Conf result
search-console / medtechconf

What people see: Google search

Google
searchmedtech conferences 2026

About 3,480,000 results (0.38 seconds)

Position 1 · MedTech Conf

MedTech Conf

www.medtechconf.example › events › 2026

MedTech Conferences 2026: Find and Book Medical Device Events

Oct 2026 · Browse upcoming medtech and medical device conferences worldwide. Filter by country, city and date, and book your pass online.

Events in GermanyEvents in SpainCalendarMap

medical-events-list.example

Top medical conferences of 2026

A list of the biggest medical and healthcare conferences this year.

healthcare-summits.example

Healthcare summits calendar

Dates and locations for healthcare summits and trade shows.

What I track: Google Search Console

Performance

Last 28 days
14 days agoToday
QueryClicksImpressionsCTRPosition
medtech conferences 202661214.2K4.3%2.1
medical device conferences europe48811.9K4.1%3.4
mdr conference germany3016.8K4.4%2.8
medical conference calendar2549.7K2.6%5.9
medtech events netherlands1905.1K3.7%4.2

▲ Mockup of Google results and Search Console with sample numbers.

0impressions
0clicks
0click-through rate
0average position

Programmatic landing pages

Pages generated by topic, country and year, so every relevant search has a page that answers it.

Structured data

Event markup that lets Google show dates, places and ticket information in the results.

Keyword research

Searches grouped by intent: finding events, booking passes and organizing a conference.

Search Console tracking

Queries, pages, clicks and positions reviewed every week to decide what to improve.

The idea

People search for conferences by topic, country and year. Having one good page for each of those combinations turns search into the platform's main source of visitors.

What I built

The SEO engine inside the platform, the structured data, the keyword and page strategy, and the Search Console reporting.

Under the hood

Google Search ConsoleProgrammatic SEOStructured dataNext.jsGA4Keyword research